Topic
Consumer Behavior
3 stories about Consumer Behavior that passed the news check, newest first.
Research ·
The psychology of saving electricity: How comparisons can curb consumption
A new study by consumer psychologist Dr. Yavor Paunov and colleagues examines whether comparing one's own electricity use with others changes consumption.
Science News - Mathematics, Economics, Archaeology, Fossils
Research ·
When eco-friendly advertising backfires: More green claims can make a product less appealing
A new study suggests that advertising both eco-friendly ingredients and sustainable packaging can make a product less appealing to some shoppers.
Earth.com
Research ·
People are trusting AI advice, even when it’s really bad
In a new experiment, an AI advisor was secretly instructed to favor an inferior product option.
Earth.com