Research
US youths see nearly 4,000 food marketing messages on digital media each year
The Brief
- New research published in JAMA Pediatrics finds U.S. children and adolescents see thousands of food marketing messages on digital media each year.
- Nearly 4,000 such messages per year are reported in the headline's figure.
- According to the research, 92% of the marketed food and beverage products are considered unhealthy.
Why it matters
The findings quantify youth exposure to food marketing online, which is relevant to researchers studying diet, public health and advertising regulation.
Who’s affected
- public health researchers
- pediatricians and child health professionals
- policymakers working on food marketing to children
- #food marketing
- #digital media
- #child health
- #nutrition
- #advertising
- #public health
U.S. children and adolescents see thousands of food marketing messages on digital media platforms each year, according to new research published in JAMA Pediatrics. And 92% of the marketed food and beverage products are considered unhealthy.